Youth sport programs marketing plan


















Coaches and facility supervisors will be recruited by using the community churches and civic organizations. In addition, the Richmond Police Department is initiating a new program to recruit volunteer youth coaches from their own ranks.

YouthSports is also working with the Community Service Program of State University to recruit college students as coaches. They will receive three university credits hours for their participation with YouthSports. Sign-up for the program will be simplified by providing participation forms at each school and at the larger community markets.

At each location, there will be a collection kiosk where the forms can be dropped off. The school district has committed to strongly pushing the sports program. The name will then be used by the school teams. Sport participation will be promoted in the classroom and volunteer coaches will be allowed to visit classrooms and speak to the children.

The city park system has been pivotal in obtaining sports equipment for the program at a discounted rate, saving the program a large expense.

Richmond businesses are lining up to become sport sponsors and school team sponsors. You can change your ad preferences anytime. Next SlideShares. You are reading a preview. Create your free account to continue reading. Sign Up. Upcoming SlideShare. Embed Size px. Start on. Show related SlideShares at end. WordPress Shortcode.

Share Email. Top clipped slide. Sports , Business , Spiritual. Download Now Download Download to read offline. Kate Nematollahi Follow. Director, Education Programs. Marketing Your Youth Sports Programs. Your Sports Facilities. Their Programs. Your Responsibility. Grow Your Sports Club. Dimension espiritual Digital marketing is the most modern initiative. This can be done via ads on websites and social media platforms. Even posting social media posts on platforms without buying an ad space can be effective.

Email campaigns to previous players or players who play other sports in the community is also a good method to attract participants.

While digital marketing is proven to work, so are more traditional marketing methods. Taking out ads in community publications and church and school bulletins will reach a large audience in the area. Posting flyers at schools, community centers and grocery stores can also gain attention for your club. Even club apparel can help increase awareness for your team.

Kids love t-shirts and hats. With the team name on the apparel, everyone who sees the child wearing the shirt or hat will see who he or she plays for. Read more about how to secure a sponsorsip for your youth club or team. Increasing awareness about your club will likely both have immediate and long-term benefits for years to come.

When people are looking for clubs in the area to join their first stop is likely an online search engine or social media platform. To appear in searches, make sure your club has a website that has recent and relevant content. You should also set up accounts on relevant social media platforms to have a presence on Facebook or Twitter if athletes and their parents are searching there.

A website and social media account are also good ways to convey more information about the team, its mission, and what kind of team culture the club has.



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